As a Scotsman, optimism, courage and integrity are tenets of my heritage that come through in my approach.
My curiosity, unbound creativity and unconventional thinking help me unlock fresh insights and unearth new ideas for my clients, so they can achieve ground-breaking results that put their place on the map.
I live by a simple motto:
‘Be Remarkable’ – it’s the only way to conquer mediocrity and make a real difference. It empowers a smart, ambitious and fearless team to always go the extra mile, resulting in an unparalleled portfolio of luxury destination and lifestyle brands around the globe.
Currently I am CEO of Brash and Hooper. Brash is a global creative branding agency which develops remarkable brands for iconic places and organisations. Brash delivers innovative content, experience and technology. I provide strategic direction to the business and oversees the creation of brand strategy, experiential, VFX and communications globally, across the Middle East, US, Asia, India, Russia, CIS, UK and Europe.
Hooper is a creative tech company – in my role as CEO I oversee the development and realisation of ‘state of the art’ creative tech solutions.